How AI and Automation Drive 85% of Our Social Content—And Why Our Tiny Team is Winning Big
This might freak you out a little, but 85% of my business pages' social content is driven by AI and automation.
Yet, I constantly receive praise for my "social team" and the content we produce.
People often remark that my content seems omnipresent online…
…but it's not just luck—it’s strategy.
In reality, it's just two of us in our small enterprise, focusing more on solving client problems than creating content.
Honestly, this is why I embarked on this journey—content creation is time-consuming.
If the content you do create only gets one chance to shine and doesn't make the impact you hoped for, it can be disheartening.
Automation allows me to focus more on client problems and less on content creation while ensuring that everything I do create goes the distance.
The best part?
It's not just text.
We have automated processes that produce fresh and relevant multimedia content…
…as well as others that refresh and repurpose content we've created, giving it a fresh new take or angle to make it meaningful.
The cost to run three business pages across multiple platforms?
All tools and API usage amount to about £60 monthly.
For most small businesses, this amount is negligible.
Here's the crucial takeaway:
→ You can mitigate AI risks by understanding its functionality and setting narrow parameters.
→ It requires extensive testing and refinement to achieve consistent results.
→ We ensure all tools and methods comply with the social media platform guidelines to the best of our knowledge.
→ All content upholds professional communication standards.
→ We don't use tools that scrape or automate engagement or activities that would violate user privacy or data usage policies.
→ The automation tools we utilise are officially platform-approved to prevent policy conflicts.
→ These processes undergo regular reviews to ensure high-quality content production.
→ Proper setup requires significant effort—these pages represent my businesses and must meet the highest standards.
→ The content we produce must provide value to our followers.
If you're aiming for your small enterprise to have a big impact while navigating the AI and automation ethical minefield, let's talk.
Or…
If you are interested in learning more, comment on this post, and I'll create additional content about this topic.
#AIContentCreation #SmallBusinessInnovation #SocialMediaAutomation #DistributedRep